Dawlance, Pink Ribbon and Santex are now partners for the breast cancer awareness.

KARACHI -- Dawlance has partnered with Pink-Ribbon Pakistan and Santex to spread public awareness about 'Breast-Cancer' and menstrual hygiene in the country. Dawlance is a wholly-owned subsidiary of Arcelik, says a Press release. Besides creating innovative technologies, the company generously supports socioeconomic development initiatives to ensure; environmental sustainability, public health, Education, Women-empowerment, etc. for the well-being of its consumers and the masses.

An insightful session about Breast-Cancer diagnosis and menstrual hygiene, treatment and causes was conducted by pink ribbon and Santex, where specialist Doctors (Oncologists) and other experts provided valuable information about Breast-Cancer and menstrual hygiene to the employees of

Dawlance, besides suggesting preventive measures and highlighting the importance of early diagnosis of this disease. To support the 'Pink-tober' campaign for global Breast-Cancer Awareness, the Dawlance Head Office will be kept illuminated with 'Pink' colored flood lights, throughout the month of October, moreover, Dawlance employee will contribute to the treatment of cancer patients The Chief Executive Officer of Pink Ribbon Pakistan Dr. Omer Aftab also addressed this forum, to highlight the survival stories relating to Breast Cancer. He told the audience that; Every 9th Pakistani woman is at high risk of Breast Cancer. However, they are reluctant to report the disease and cannot seek reliable treatment due to social taboos or lack of healthcare facilities.

Dr. Omer also thanked theDawlance leadership for their continued support of this campaign. The Chief...