There is huge potential in Pakistan's mobile market.

The majority of the population (59.7% of the population, or 120 million people) in Pakistan is still unconnected to a mobile network, suggesting a need for significant investment to drive the expansion of the mobile market, and to improve the affordability of services for consumers, says GSMA. Unique subscriber mobile penetration in Pakistan stood at 40.3% in 3rd quarter 2018, which is the lowest level in...

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