Samsung Announces 'Generation Next' as an Authorised Distributor in Pakistan - Press Release issued by Samsung Electronics.

Karachi -- January 27, 2021 (PPI-OT)

Following is the text of press release issued by Samsung Electronics

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Samsung Electronics announces Generation Next as their new distributor for handheld devices, who will work alongside existing distributors. Commenting on the partnership, Mr. Roy Chang, Managing Director of Samsung Electronics Pakistan, said, "We are excited to welcome and announce Generation Next as the new Samsung Distributor for Pakistan. This new business relationship will allow Samsung to expand sales and to reach out to Pakistani consumers in a more effective manner."

Mr. Umer Ghumman, Head of Business for Samsung Pakistan and Afghanistan, said, "We will work with all our distributors, including the newly appointed distributor, Generation Next to ensure that our Mobile Phones are available when and where consumers want to buy them. With this extension in Samsung's distribution network, Samsung will be able to further strengthen its Market Leadership across Pakistan."

Mr. Shahid Khan, Chief Executive Officer Generation Next Pakistan, added, "We are honoured...