Leadership and Business Wisdom -Fundamental of Communications.

Byline: S. KAMAL HAYDER KAZMI

To improve communications, work not on the utterer but recipient.

It is the recipient who communicates. Unless there is someone who hears, there is no communication. There is only noise. One can perceive only what one is capable of perceiving. One can communicate only in the recipients' language or in their terms. And the terms have to be experience-based we perceive, as a rule, what we expect to perceive. We see largely what we expect to see, and we hear largely what we expect to hear largely what we expect to hear. The unexpected is usually not received at all. Communication always makes demands. It always demands that the recipient become somebody, do something...