Jazz and Afiniti to enhance customer experience using artificial intelligence.

Position:Pakistan Mobile Communications Ltd.
 
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Jazz, Pakistan's leading digital communications company, and Afiniti, a multinational advanced analytics company, have partnered to implement Artificial Intelligence (AI) solutions in customer service contact centers across Pakistan, fostering significant gains in customer satisfaction and revenues.

As part of its long-term commitment to meet and exceed customer satisfaction, Jazz engaged Afiniti to use their AI powered contact center technology to optimize call outcomes at Jazz's customer service contact centers. By analyzing call histories and other CRM data, Afiniti's algorithm predicts patterns of interpersonal behavior and matches callers with Jazz's contact center agents best equipped to serve them.

"Industries globally are advancing rapidly thanks to AI and we wanted to use this technology for the benefit of our customers," said Aamir Ibrahim, CEO Jazz. "Afiniti's solution is intuitive, seamless and measurable, and a part of Jazz's broader customer obsession motto. It's one of many ways we're creating consistently positive experiences for our subscribers and driving revenue."

"Afiniti is the world's premier provider of applied artificial intelligence solutions, having delivered billions of dollars in...

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