Disrupted: Ideas that matter - LUMS and Jazz Join Hands for National Initiative - Press Release issued by Lahore University of Management Sciences.

Lahore -- May 07, 2019 (PPI-OT)

Following is the text of press release issued by Lahore University of Management Sciences (LUMS)

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It was an evening of new beginnings for the Jazz and LUMS communities on Tuesday, April 30, 2019, when the collaborative national initiative, 'Disrupted: Ideas that matter' was launched at the LUMS campus.

As an initiative that aims to prioritise innovation and digitisation in the landscape of Pakistan, 'Disrupted: Ideas that matter' is a speaker series that will serve as a platform for stimulating discourse and disruptive ideas that connect the different facets of the contemporary ecosystem and create pathways for unlearning and reimagining.

The inaugural event of the series was a talk on 'Leadership in the Age of Rapid Digitalisation' by Aamir Ibrahim, CEO Jazz. The evening kicked off with an address by the LUMS Vice Chancellor, Dr. Arshad Ahmad, who offered a nuanced perspective on what the objectives of this national partnership are and also what the platform will serve as in the months to come. Dr. Ahmad very warmly welcomed Mr. Ibrahim to LUMS and thanked him for his support in getting this aspiring endeavour off the ground.

As Mr. Ibrahim took the floor, he first introduced himself as the CEO of Jazz, Pakistan's largest telecom and Internet Company, with over 55 million subscribers and one of the country's largest businesses. In explaining what his vision in leading a digital giant like Jazz is, Mr. Ibrahim said, "The main thing for Jazz is not to be the biggest but to be the best in terms of how we analyse the landscape and how we move forward."

Addressing Pakistan's current climate, he shared that in terms of digital readiness, we are far behind, and analogised Pakistan's digital landscape with cricket. "We are doing better than before, but we are nowhere close to our required run rate," he said. Elaborating on this, Mr. Ibrahim explained that if we were scoring two runs an over before, we are now perhaps scoring three runs an over. This may seem like a huge feat in that it is a 50 per...