Daraz and PCB jointly host a PSL trophy tour at Daraz head office.
Owing to its tremendous popularity among online shoppers, Pakistan biggest ecommerce platform, Daraz has recently won the Digital Streaming-Rights of the cricket-extravaganza - HBL Pakistan Super League (PSL), for the next two seasons 2022-2023.
The signing ceremony of this partnership-contract with Pakistan Cricket Board (PCB) was held recently at the Daraz Head-Office, where the two partnering organizations also orchestrated a PSL Trophy Tour, at 12 pm on Friday, 21st of January, 2022.
Signing ceremony of Digital-Streaming Rights for HBL-PSL during the PSL Trophy Tour at Daraz Head Office. COO, PCB, Salman Naseer and MD Daraz Pakistan, Ehsan Saya, were present with the team.
The Managing Director of Daraz Pakistan - Mr. Ehsan Saya and the Chief Operating Officer of PCB - Salman Naseer were the guests of honor at this vibrant ceremony. They were accompanied by PCB's PSL team and the Head of Sports and Marketing, Daraz Group - Mr. Wali Khan.
PCB Chief Operating Officer Salman Naseer said "We are delighted to have Daraz onboard as our live-streaming partner for the HBL Pakistan Super League. Daraz had previously partnered the PCB for international cricket and now them supporting the HBL PSL clearly reflects the value of this tournament, which continues to grow and becomes stronger with every passing season.
He further said, "I remain confident that this partnership will flourish and while Daraz will successfully use the strategic partnership with the HBL PSL brand to further their vision, revenues earned by the PCB through this relationship will be reinvested into cricket and we will be able to produce more match-winners, which, in turn, will help make Pakistan...
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