Cricket Potential.

The ICC Cricket World Cup, set to begin on October 5 in India, holds immense promise for the sport. While crickAet's popularity may be somewhat limited compared to global giants like FIFA and the NBA, there is potential for the sport to achieve a broader reach. With billions of fans already, it has the opportunity to become a global phenomenon. The excitement surrounding this year's tournament could very well serve as a catalyst for cricket to gain further prominence worldwide and make its way into mainstream popularity.

To effectively capitalise on this opportunity, attempts must be made to expand cricket's worldwide appeal. One notable example is Google's decision to change its logo to a cricket: themed doodle in celebration of the ICC Men's Cricket World Cup 2023. This gesture by a renowned company like Google indicates the growing global prominence of cricket and serves as a testament to its increasing popularity and influence.

Moreover, Pakistan's recent historic visit to India for the tournament exemplifies cricket's unique ability to bridge divides and create excitement on an unprecedented...