Vehicle tax payment.

ADVERTISEMENTS and mobile phone applications are the new fad and the new farce. A half-page colour advertisement in half a dozen newspapers could easily cost a few million rupees.

Because it is paid from public exchequer, one needs to be prudent and cautious. There is often a thin line between facts and facade.

The Sindh government's recent half-page advertisement in newspapers regarding vehicle registration is redundant and thoughtless. Instead of improving the archaic vehicle registration and payment process, the advertisement tells us about the addition of a few more torturous steps. Customers must now log in to a website, fill a form, seek an appointment, await an SMS, carry proof of appointment, print out the reservation...

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