PTC takes giant leap towards reversing deforestation.

ISLAMABAD -- Pakistan Tobacco Company Limited (PTC) in collaboration with the Ministry of Climate Change inaugurated the Aerial Seeding Event. The chief guest, Malik Amin Aslam, Special Assistant to Prime Minister on Climate Change, inaugurated the event; an afforestation activity that has never been undertaken before by any private sector organisation in Pakistan.

The event commenced Aerial Seeding of seed balls, in Barakahu Reserve Forest on nearly 700 acres of land. The chief guest dropped seed balls in the area whilst in the helicopter, formally marking the start of the plantation campaign.

Speaking on the occasion, Malik Amin Aslam appreciated the efforts being made by PTC on reverse deforestation and congratulated them on initiating the aerial seeding. 'This initiative is commendable as Pakistan is already under immense pressure due to drastic change in the climate and such afforestation attempts to reclaim the lost forest cover of Pakistan will prove to be a great tool to ensure 'A Better Tomorrow'.

We will observe the results and once successful then we will be replicating this activity across Pakistan in the coming years,' he said.

Director Legal and External Affairs, Asad Shah said that PTC had currently the oldest and largest private sector afforestation programme in the country and had planted...