PRCS launches initiative to raise awareness about road safety.

ISLAMABAD -- The Pakistan Red Crescent Society (PRCS) on Friday launched an initiative to raise awareness among general public about road safety in order to reduce traffic accidents, deaths and injuries and save lives.

A statement issued said that the project, being executed by the PRCS in collaboration with other movement partners, will target general public, local transport drivers, and relevant government authorities to seek their contribution in reducing road fatalities.

The project will promote 'Individual Road Safety Commitment Card,' one of the initiatives set by the Global Road Safety Partnership for Red Cross and Red Crescent.

A special emphasis on post-crash response will be laid under the project. First aid training will be imparted to traffic police and motorways police in order to boost their capacity vis-a-vis post-crash response so that maximum lives can be saved and permanent disabilities could be averted on roads. The project will involve volunteers who will help promote the 10-point agenda of the 'Individual Road Safety Commitment Card.'

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'Road safety is a major public health issue in Pakistan. It is estimated that every five minutes, someone is killed or badly injured in a road traffic crash in Pakistan,' PRCS Chairman Abrar-ul-Haq said. 'One of the major causes of road deaths and injuries in Pakistan is the lack of awareness,' he said. 'Road traffic deaths and injuries can be reduced by...