'Marketing skill imperative for entrepreneurs to overcome poverty issues'.

FAISALABAD -- Marketing skill is imperative for entrepreneurs to overcome poverty issues in addition to fetching precious foreign exchange for stabilizing national economy.

This was stated by Muhammad Siddique, a renowned Pakistani businessman settled in US while addressing a seminar on 'Economic Recovery Plan of Pakistan' held at University of Agriculture Faisalabad (UAF) here on Friday.

He said that Pakistani people have excellent talents and creative skill, yet they could not take benefit from their potential to capture international business opportunities due to lack of marketing and communication skills.

He said that 85 percent of business growth depends on marketing and communication. Hence, the entrepreneurs after getting professional education should obtain marketing and...