Launch of upcoming Tourism Brand Pakistan to serve as a milestone.

ISLAMABAD -- Managing Director Pakistan Tourism Development Corporation (PTDC) Aftab ur Rehman Rana has said that the launch of upcoming Tourism Brand Pakistan will serve as a milestone achieving major targets to open new avenues of tourism and project soft image of Pakistan as tourist destination.

In a statement, he said that PTDC was working to promote tourism at home and abroad through its various initiatives.

Under the project, an initiative titled Brand Pakistan had been prepared to introduce the country as a customized brand across the globe.

According to officials of PTDC, the Brand Pakistan had an exclusive tourism portal...

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