Going loco for local: Lals chocolate + digestive biscuits = a match made in tea-time heaven.
Back in the mid/late 2000s, Lals the brand was synonymous with chocolate - locally made and premium chocolate. The Karachi-based brand has come a long way since, and while its success could be credited to multiple factors, the one that stands out to me is its commitment to come up with something new and innovative. Now, innovative here doesn't essentially mean that its items are brand-new to the market; it has more to do with expanding their offerings plus taking on niche products and perfecting them. To give you an example, Lals jumped onto the macaron bandwagon when not many were offering the French confection - but it wasn't just about catching on to a fad earlier, it was also about doing it the best.
Which brings me to their chocolate digestive biscuits - how many local bakeries/brands do you know that have taken on this sweet treat which to be fair is not as popular as the shudder lotus cheesecake? Or okay, even palmiers which can be found in abundance but are not always great? Lals has taken a simple idea - crumbly digestive biscuit which is not as decadent as a shortbread -...
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