Fishry.com and Paymob Partner to Build an Inclusive E-commerce Ecosystem for SMEs in Pakistan - Press Release issued by Paymob.

Islamabad -- November 08, 2022 (PPI-OT)

Following is the text of press release issued by Paymob

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Fishry.com, Pakistan's indigenous e-commerce platform, and Paymob, the leading omnichannel payments infrastructure in the MENAP region, announce their partnership to jointly empower small and medium enterprises (SMEs) to build fully hosted self-service e-commerce stores with zero-upfront investment integrated with Paymob check-out. The partnership represents a major milestone in the Egyptian entity's integration with a homegrown turnkey solution that enables e-commerce entrepreneurs and SMEs to accept digital payments from anywhere in the world.

Speaking at the signing ceremony, co-founder of Fishry.com, Badar Khushnood said, "Fishry is a cutting-edge e-commerce platform especially tailored for Pakistan-based small e-commerce startups and businesses. We recognize that, amongst other factors, a seamless digital payment process is the future of online shopping. Fishry has now collaborated with Paymob, a leading payment gateway provider. Through this partnership, SMEs, women entrepreneurs, and social commerce merchants in Pakistan can start accepting payments right away after setting up their e-stores on Fishry.com. The partnership guarantees to greatly reduce the merchant's payment gateway setup time and payments processing time through immediate access to all online payments e.g. mobile wallets, credit cards, or direct bank-to-bank transfers."

Pakistan is the world's 37th largest e-commerce market with an estimated market size of USD $6 billion in 2021. With growing consumer demand for online shopping and e-commerce sales in Pakistan are expected to outgrow global growth rates in the coming years according to recent reports. There are currently 40,000 e-commerce websites in the country and over 100,000 SMEs that also sell online via B2C marketplaces. In 2022, only one percent of these businesses are...

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