Dawn's All About Lifestyles exhibition opens.

Byline: Shazia Hasan

KARACHI -- With so much to offer than ever before, the two-day Dawn All About Lifestyles opened at the Karachi Expo Centre here on Saturday.

Halls 1, 2 and 3 had stalls such as imitation jewellery, clothing, handicrafts, rugs and carpets, household goods, books, shoes and packaged food brands. There were also stalls where they were just displaying their products and from where one could get information about their other outlets. 'You can book items at the stalls which are only displaying their products,' said Senior Manager Marketing for Dawn Furqan-ul-Haq.

'We saw this footwear stall with some of the most beautiful bridal sandals where they were carrying out a survey about online shopping and what customers desired. We filled out the survey and in exchange for it we got vouchers for shopping at their outlets. Apparently they have many outlets all over the city, which I wasn't aware of. Now I will visit the one nearest to my home at Tariq Road. I also have the coupons to use there and get a good bargain,' a customer said happily waving the red coupons. Another was squealing with joy as she failed to conceal her delight upon winning a gift hamper at a household goods stall.

'The exhibition has only just begun and we are receiving such a great response from customers'

Meanwhile, Naghmana Rao and Aneesa Yunus were making a killing at their stall. The ladies were friends and had pooled in money to acquire one corner stall in Hall 3 which they divided into two. On one side Naghmana was selling her hand-embroidered trouser and shirt pieces and on the other side Aneesa had set her shop of pretty handmade imitation jewellery. 'The exhibition has only just begun and we are receiving such a great response from customers,' beamed Naghmana.

At other stalls, there were...