Daraz announces initiatives to further empower sellers at 4th annual summit.

• Position: Conference news

Daraz, Pakistan's leading online marketplace, hosted its 4th annual Seller Summit in Lahore on 29th September 2019. The event was attended by 2,500 sellers.

Bjarke Mikkelsen, CEO Daraz Group, addressing the sellers, spoke about the milestones achieved by Daraz over the past year and where they stand on their mission to make it easy to do business anywhere in the era of digital economy. He highlighted the contributions marketplace sellers have made towards the platform's growth.

"In this past year we have rolled out a variety of features on the Daraz Seller APP to empower our sellers. The direct engagement between customers and sellers has been one of the key drivers of growth for the ecommerce industry," said Mikkelsen.

A number of forthcoming initiatives were announced at the seller summit:

* In October, Daraz is launching Forree, a hyper-local delivery model, for same day deliveries in major cities.

* With the launch of DExports, a collaborative project with Alibaba, Daraz is providing complete support to sellers who wish to list their products on Alibaba.com and reach a global customer base.

* Facilitation centers have been set up in 7 cities where Daraz agents will provide assistance to new sellers from the point of onboarding till they receive their first 60 orders.

* Daraz Service Marketplace will be launched to assist sellers in improving their online retail businesses. They...