CREATIVE ECONOMY: THE PAKISTAN'S PERSPECTIVE.

AuthorHashmi, Fatima Irshad

Byline: FATIMA IRSHAD HASHMI

A n innocent enough question: What do you want to be when you grow up? You can pretty much count on visiting relatives to ask your kids what they want to be when they grow up. The question can be intimidating for little ones, who might say they want to be a doctor or pilot or a teacher, without truly understanding what that job involves. When people asked what you wanted to be when you grew up, your childhood answer was always something in the creative vein: a designer, a writer or maybe even a musician.

Chasing creative dreams is cute for a kid, but now that you need to earn a livelihood, everyone seems to expect you to go into what they see as more of a practical career. Try as you might, you just can't get excited about a career in accounting, healthcare or any other buttoned-up industry. You've heard talk about the creative economy, a phrase that makes your ears enliven. Is it possible that you can pursue a creative career without fulfilling the stereotype of a "starving artist"? Despite what some might say, creative careers can provide a stable, secure income. In fact, these careers are part of a driving economic force that's making waves across the job market. Don't get caught believing negative myths about creative work. Instead, keep reading to learn some surprising truths about the creative economy.

WHAT IS CREATIVE ECONOMY?

The term 'Creative Economy' was coined by John Howkins in 200. He applied the term to the arts, cultural services, games, and research and development. The term increasingly refers to all economic activity that depends on a person's individual creativity for its economic value whether the result has a cultural element or not. It occurs wherever individual creativity is the main source of value and the main cause of a transaction. Measuring creative economy has different ways. Normally standard indicators like producer outputs, consumer expenditure, employment and trade are taken into consideration. Creative economies are more commonly found in market-based economies where they can benefit from intellectual and artistic freedom.

CREATIVE ECONOMY - JUST MORE THAN MONEY

Regardless of how we define the creative economy, experts seem to agree on one thing: It's growing at a record-setting pace. Why the drastic increase in creative work? The creative economy is uniquely positioned to carry forward with steady growth, even if other economic industries are lagging. The World Economic Forum...

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