E-Commerce policy focuses on SMEs.


The e-commerce policy of Pakistan will focus on the development and promotion of SMEs for making Pakistan a significant player of the regional and global digital economy, said Joint Secretary (WTO) at the Ministry of Commerce Aisha Humera Moriani.

While addressing a seminar on the e-commerce policy of Pakistan, organised by the Islamabad Chamber of Commerce and Industry (ICCI) in collaboration with Ministry of Commerce and Textiles, she said,

E-commerce sales in Pakistan were over Rs20.7 billion, which grew by 93.7percent in 2018 reaching Rs40.1 billion, which show that Pakistan's businesses have great potential to grow through digital sales.

She said that such a policy will contribute towards achieving higher exports through enhanced activities from e-platforms, promote small e-businesses and create employment...

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