'Animation industry needs trained writers'.

Byline: Peerzada Salman

KARACHI -- Speakers at a seminar on the potential of animation in Pakistan organised by the Karachi Film Society (KFS) as part of the Pakistan InterAnational Film Festival (PiFF) 2019 have underlined the challenges that the country's film industry is facing vis-a-vis animation.

Asif Iqbal of Bridge AnimAations said there are a few reasons that we don't have a stronger 'edge' in film animation. Two of them are scriptwriting and production design [that is, we are weak in them]. The other aspect is the time frame; it's 'always yesterday' for the

clients which affects professionalism. However, he pointed out, in recent times we have made films of excellent quality and the quality is going up. 'The faculty for animation is the biggest challenge,' he added.

Aziz Jindani, creative director of the film The Donkey King, said the transition from advert making to film-making was a good one for him. He argued that there's a fine line between being called courageous and stupid. If your venture succeeds you'll be hailed as courageous, and if it doesn't, then stupid.

Talking about the efficacy of visual effects, Amyn Farooqui, co-founder of Sharp Image, said the thing about it [effects] was that the audience did not get to know about it. He gave the example of the film Loadwedding in which the makers needed an old train for a scene and when they couldn't find it, they used computer-generated imagery (CGI).

Stakeholders discuss the state of the animation business in Pakistan

Daniyal Noorani, creator of the animated series Quaid Se Baatein, said the response to his project was better than expected. He set out to do the series keeping in mind that in our country entertainment content for kids and the kind of content that educates them for character-building is not produced. He pointed out what we are missing is the writers' skill set. Writing for drama is different from writing for film. For the...

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